Some promotional products stay at work. Cooler bags go wherever life happens. Whether it's a family picnic, a weekend at the beach, a day on the job site or an afternoon watching the kids' sport, cooler bags are one of those products people reach for time and time again. Unlike many promotional items that remain on a desk or in a cupboard, a quality cooler bag travels. Within The Merch Matrix, cooler bags earn their place as a Merch Matrix Legend because they combine practic